#HighOnData: Decoding the Microsoft “Growth Mindset”
Reed Cundiff, General Manager, Customer & Market Research, Microsoft, talks to LatentView Analytics about...
Personalization for consumers in retail industry
In the current market scenario, customers hold the ultimate power in deciding the success...
How AI-based Conversational Analytics will transform business
“Alexa, order paper towels…” Ten years ago, the idea of purchasing products on demand...
#HighOnData: Putting the artificial intelligence revolution to work
The first author we had the pleasure to speak with in the #HighOnData series...
Enterprise analytics leveraging AI: Analytics trends in 2019
With businesses transforming into data-driven enterprises, there is a need for investments in data...
Impact of social media data on political elections
In 2018, a popular social networking site came under heavy fire from US regulators...
Using location analytics for optimal site selection
Identifying the right location to set up a store forms a key part of...
#HighOnData: “AI should stand for Augmented Intelligence, not just Artificial Intelligence”
In his recently co-authored book – AI for Marketing and Product Innovation: Powerful New...
How customer reviews influence a brand’s decision making process
In the sweltering heat of summer, I scramble to buy an air conditioner for...
Insurance risk assessment using Predictive Analytics
Risk management processes form an integral part of the insurance industry. Insurers consider every...
How to prevent disintermediation at the marketplace
The multi-billion dollar services industry in the United States is undergoing a massive shift...
Leveraging social media analytics for sports franchises
“The purpose of business is to create a customer. In our instance, the business...
Studying an on-demand economy with the help of social media analytics
The Internet revolutionized the way people gain information, share information, make purchases, and manage...
Uses of Analytics and Machine Learning in asset management organizations
The global asset management industry has been steadily expanding and witnessing transformations brought about...
All you need to know about real-time analytics and IoT
We live in an increasingly interconnected world. We now have the technological wherewithal to...
How to measure campaign effectiveness without a control group
Marketing Analytics | October 16, 2015»
How to make Artificial Intelligence work for your organization
Artificial Intelligence | January 24, 2018»
Revolutionizing healthcare analytics through artificial intelligence and machine learning
Artificial Intelligence | June 26, 2018»
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