2023

Personalization has never been more important for consumer brands and retailers. According to McKinsey, companies that excel at personalization generate 40 percent more revenue from those activities than average players. However, many marketing leaders report ongoing challenges in delivering personalized experiences.

The more digital a company becomes, the more data it accumulates, providing a foundation for informed decision-making, strategic planning, and sustained success in the ever-evolving business landscape.

Rising digital transactions, fueled by pandemic, pose fraud risks. Emphasizing real-time risk mitigation, holistic strategies, and analytics consulting for businesses. Focus on understanding risk, identifying threat intelligence, and improving operations.

It “takes a village” to build a community, and it takes a community to build a successful brand. When an organization develops special initiatives to enhance the local area that it serves, it can make a tremendous impact—particularly on underserved neighborhoods—and put the company on the map, elevating its brand awareness in the marketplace.

If you unlocked your smartphone with a glance today, you’ve tapped into computer vision. Simply put, computer vision entails training computers to “recognize” objects visually—everything from human faces to written text. And its possibilities extend far beyond adding a layer of convenience when we’re using our personal devices.

Unlike Indian IT companies, LatentView Analytics’ approach with generative AI has been notably transparent. During the third quarter, the Chennai-based data analytics firm secured two significant new clients. One of these clients is exclusively leveraging the generative AI solutions offered by LatentView.