For a US-based leading travel website, the drivers of NPS were identified using text mining. The influence of NPS drivers on customer loyalty was quantified using a regression approach. The company’s implementation of strategies based on NPS drivers analysis resulted in a 15% increase in repeat transactions from existing customers.
Driving Customer Loyalty Through Net Promoter Score (NPS) Analysis
SHARE
Related Case Studies
In today’s digital age, businesses struggle to make sense of mountains of data around them. In…
Demand forecasting is significant for retailers to anticipate future needs of the customers and minimize costs…
Artificial Intelligence (AI) is taking the world by storm. The potential of AI is phenomenal, and…
