Second-Party Data

Second-Party Data is first-party data that belongs to an entity and is shared with an organization, typically through a direct partnership or data exchange agreement. It gives companies access to additional information regarding a specific target market.

SHARE

Related Links

The Business Case for Integration Integrating various functions within a business can unlock significant efficiencies and…

Effective data management and governance are crucial for organizations aiming to maximize the value of their…

Scroll to Top