Multi-experience (MX) refers to the total experience that users have with your business over various digital channels, devices, and interaction modalities like touch, voice, and gesture. Multi-experience data improves omnichannel or multichannel engagement models by reinforcing the value of the user experience that goes beyond the connectivity and capabilities of each channel.
Multi-Experience (MX)
SHARE
Related Links
Many large enterprises have established comprehensive Business Intelligence (BI) Reporting mechanisms to track Key Performance Indicators…
Personalization has become a game-changer in retail, and brands strive to give their customers customized experiences….
