For a leading gaming company, we helped identify users and measure the incremental impact of perks redemption. We found that perk-redeemers were churning 3% less (statistically significant) compared to the non-redeemers. This process enabled insight-driven decision-making on the continuation and potential expansion of the Perks program.
Helping a SaaS Company Leverage Advanced Analytics Through Our Consulting Approach
In today’s digital age, businesses struggle to make sense of mountains of data around them. In a similarly challenging situatio…
