A tool that aided the forecast of the most optimized bids for ‘first spots’ on travel aggregator websites was developed for a leading travel website. This resulted in a net annual financial impact of $532k with the aid of cost reduction (optimized bids) of $204k and an increase in transactions of $328k.
Helping a SaaS Company Leverage Advanced Analytics Through Our Consulting Approach
In today’s digital age, businesses struggle to make sense of mountains of data around them. In a similarly challenging situatio…