Retail

  • Marketing Mix helps you allocate your marketing budgets in the most optimal manner.
  • Promotions Optimization predict promotions lift, understand drivers of promotion and optimize promotion spend.
  • Demand Forecasting helps you estimate demand on a daily, weekly, yearly basis, and at the most granular level, for better planning and inventory management.
  • Retail Assortment and Space Optimization helps you identify product associations, key image or value items that drive your retail sales, and cluster your stores for pricing or advertising.
  • Pricing and Markdown Optimization helps you identify price elasticity for your retail store and decide on the right markdown strategy.

Retail