Connected Business Planning

Transform Demand Intelligence into Planning Precision

Orchestrate every stage of your value chain with AI-powered planning workflows

Connected Business Planning intelligently synchronizes your entire planning process, from demand sensing to procurement, to deliver optimum service levels, minimum costs, and unmatched resilience.

Bring clarity to your retail media decision-making

As your retail media network (RMN) grows, fragmented measurement across channels make it nearly impossible to see what’s actually driving profit. You’re planning campaigns based on what worked instead of what will work. Your teams are optimizing for revenue, not margin — because they can’t see saturation points or diminishing returns by channel. This results in budget inefficiencies, decision bottlenecks, and eroded advertiser trust.

Move from reactive to proactive with AURA! Predict what will work before you spend, spot performance gaps as they happen, and optimize continuously to drive profit, growth, and brand confidence across every channel.

From Fragmented Data to Strategic Resilience

Achieving end-to-end forecasting accuracy above 65% remains elusive for most CPG and retail organizations. The result? Lost sales, bloated inventory costs, and a planning process that can’t keep pace with the market.

Connected Business Planning senses risks across the entire value chain, enabling real-time recalibration of supply chain decisions before they impact your bottom line.

Bridge the Gap Between Raw Data and Planning Decisions

Demand Planning

AI/ML demand forecasting utilizing 50+ internal and external data signals.

  • Innovation forecasting for new product launches and market entries.
  • Consensus forecasting and automated adjustments to align stakeholders.
  • Granular demand disaggregation across regions and channels.

Inventory Planning

Dynamic buffer and safety stock planning to mitigate supply volatility.

  • Specialized promotion inventory planning to capture market lift.
  • Optimized inventory placement and allocation across the network.
  • Automated replenishment planning to maintain optimum service levels.

Production Planning

Constraints-based capacity and line planning for maximum throughput.

  • Volume disaggregation from high-level targets to floor-level execution.
  • Precision production scheduling to minimize changeover downtime.

Procurement Planning

Automated material requirements planning (MRP) tied to real-time demand.

  • Strategic procurement cost optimization through predictive pricing models.

Connected Business Planning Leverages Databricks for Seamless AI Workflows

Unity Catalog

Ensure sensitive demand and inventory data is secure, auditable, and compliant.

Mosaic AI

Powers SKUs with clustering (K-Means) and ensemble forecasting (LSTM, Prophet, ARIMAX).

Delta Sharing

Exchange live signals across organizational boundaries without data duplication.

Databricks SQL

Fast analytical queries across inventory positions and planning KPIs.

Delta Lake

High-quality, consistent data pipelines for shipment and POS data.

Lakehouse Monitoring

Real-time visibility to ensure every decision is based on validated data.

Connected Business Planning Benefits

The LatentView Advantage

Data Engineering Excellence

Data
Engineering
Excellence

Modular,
Scalable
Design

Explainable,
Transparent
Results

Pre-Built
Accelerators

Domain
Expertise

Success Stories

Campaign Optimization with Algorithmic Bidding

A large company with $100M+ in PPC spending across 500M+ keywords was stuck using manual spreadsheets, leaving money on the table. LatentView’s automated bidding platform, powered by machine learning, boosted their net revenue by 20% ($10M+) in the first year by optimizing bids, improving efficiency, and handling their massive data volume.

20%

Surge in net revenue

$10 Million+

Boost in net revenue within first 12 months

Ready to Elevate Your Supply Chain Intelligence?

Discover how AURA brings planning, measurement, and optimization together.

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