Connected Business Planning
Transform Demand Intelligence into Planning Precision
Orchestrate every stage of your value chain with AI-powered planning workflows
Connected Business Planning intelligently synchronizes your entire planning process, from demand sensing to procurement, to deliver optimum service levels, minimum costs, and unmatched resilience.
Bring clarity to your retail media decision-making
As your retail media network (RMN) grows, fragmented measurement across channels make it nearly impossible to see what’s actually driving profit. You’re planning campaigns based on what worked instead of what will work. Your teams are optimizing for revenue, not margin — because they can’t see saturation points or diminishing returns by channel. This results in budget inefficiencies, decision bottlenecks, and eroded advertiser trust.
Move from reactive to proactive with AURA! Predict what will work before you spend, spot performance gaps as they happen, and optimize continuously to drive profit, growth, and brand confidence across every channel.
From Fragmented Data to Strategic Resilience
Achieving end-to-end forecasting accuracy above 65% remains elusive for most CPG and retail organizations. The result? Lost sales, bloated inventory costs, and a planning process that can’t keep pace with the market.
Connected Business Planning senses risks across the entire value chain, enabling real-time recalibration of supply chain decisions before they impact your bottom line.
Bridge the Gap Between Raw Data and Planning Decisions
Demand Planning
AI/ML demand forecasting utilizing 50+ internal and external data signals.
- Innovation forecasting for new product launches and market entries.
- Consensus forecasting and automated adjustments to align stakeholders.
- Granular demand disaggregation across regions and channels.
Inventory Planning
Dynamic buffer and safety stock planning to mitigate supply volatility.
- Specialized promotion inventory planning to capture market lift.
- Optimized inventory placement and allocation across the network.
- Automated replenishment planning to maintain optimum service levels.
Production Planning
Constraints-based capacity and line planning for maximum throughput.
- Volume disaggregation from high-level targets to floor-level execution.
- Precision production scheduling to minimize changeover downtime.
Procurement Planning
Automated material requirements planning (MRP) tied to real-time demand.
- Strategic procurement cost optimization through predictive pricing models.
Connected Business Planning Leverages Databricks for Seamless AI Workflows
Unity Catalog
Ensure sensitive demand and inventory data is secure, auditable, and compliant.
Mosaic AI
Powers SKUs with clustering (K-Means) and ensemble forecasting (LSTM, Prophet, ARIMAX).
Delta Sharing
Exchange live signals across organizational boundaries without data duplication.
Databricks SQL
Fast analytical queries across inventory positions and planning KPIs.
Delta Lake
High-quality, consistent data pipelines for shipment and POS data.
Lakehouse Monitoring
Real-time visibility to ensure every decision is based on validated data.
Connected Business Planning Benefits

Smarter
Ensemble ML models deliver superior forecast accuracy compared to single-model approaches, resulting in $8M+ in inventory waste reduction.

Faster
Accelerate planning cycles with 70% faster turnaround via scenario planning and what-if simulation tools.

Sustainable
Achieve an 8% increase in inventory compliance, ensuring fewer delays and more reliable service levels.

Cost-effective
Built and scaled natively on Databricks, reducing total cost of ownership and eliminating siloed infrastructure.

Smarter
Ensemble ML models deliver superior forecast accuracy compared to single-model approaches, resulting in $8M+ in inventory waste reduction.

Faster
Accelerate planning cycles with 70% faster turnaround via scenario planning and what-if simulation tools.

Sustainable
Achieve an 8% increase in inventory compliance, ensuring fewer delays and more reliable service levels.

Cost-effective
Built and scaled natively on Databricks, reducing total cost of ownership and eliminating siloed infrastructure.

Smarter
Ensemble ML models deliver superior forecast accuracy compared to single-model approaches, resulting in $8M+ in inventory waste reduction.

Faster
Accelerate planning cycles with 70% faster turnaround via scenario planning and what-if simulation tools.

Sustainable
Achieve an 8% increase in inventory compliance, ensuring fewer delays and more reliable service levels.

Cost-effective
Built and scaled natively on Databricks, reducing total cost of ownership and eliminating siloed infrastructure.

Smarter
Ensemble ML models deliver superior forecast accuracy compared to single-model approaches, resulting in $8M+ in inventory waste reduction.

Faster
Accelerate planning cycles with 70% faster turnaround via scenario planning and what-if simulation tools.

Sustainable
Achieve an 8% increase in inventory compliance, ensuring fewer delays and more reliable service levels.

Cost-effective
Built and scaled natively on Databricks, reducing total cost of ownership and eliminating siloed infrastructure.

Spot Trends
Identify market trends with growth potential.

Identify Opportunities
Eliminate transient trends and focus on white space opportunities.

Optimal Product Attributes
Match the product attributes that best suit the identified opportunities.

AI Simulation
Implement multi-class models for predicting winning combinations.

Spot Trends
Identify market trends with growth potential.

Identify Opportunities
Eliminate transient trends and focus on white space opportunities.

Optimal Product Attributes
Match the product attributes that best suit the identified opportunities.

AI Simulation
Implement multi-class models for predicting winning combinations.

Spot Trends
Identify market trends with growth potential.

Identify Opportunities
Eliminate transient trends and focus on white space opportunities.

Optimal Product Attributes
Match the product attributes that best suit the identified opportunities.

AI Simulation
Implement multi-class models for predicting winning combinations.

Spot Trends
Identify market trends with growth potential.

Identify Opportunities
Eliminate transient trends and focus on white space opportunities.

Optimal Product Attributes
Match the product attributes that best suit the identified opportunities.

AI Simulation
Implement multi-class models for predicting winning combinations.

Spot Trends
Identify market trends with growth potential.

Identify Opportunities
Eliminate transient trends and focus on white space opportunities.

Optimal Product Attributes
Match the product attributes that best suit the identified opportunities.

AI Simulation
Implement multi-class models for predicting winning combinations.
The LatentView Advantage
Data Engineering Excellence
Data
Engineering
Excellence
Modular, Scalable Design
Modular,
Scalable
Design
Explainable, Transparent Results
Explainable,
Transparent
Results
Pre-Built Accelerators
Pre-Built
Accelerators
Domain Expertise
Domain
Expertise
LatentView’s Databricks Center of Excellence brings deep platform expertise in lakehouse architecture, data engineering services, and ML operations to ensure production-grade reliability.
Start with an MVP and scale to full product portfolios across geographies
Transparent, auditable forecasts that build stakeholder trust and adoption.
50+ external signals and ready-made IBP integrations reduce deployment from months to weeks.
Proven delivery for Fortune 500 CPG leaders in food, beverage, and apparel.
Success Stories
Campaign Optimization with Algorithmic Bidding
20%
Surge in net revenue
$10 Million+
Ready to Elevate Your Supply Chain Intelligence?
Discover how AURA brings planning, measurement, and optimization together.
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