Lexical analysis of organic social conversations for a leading global software company enabled the product marketing team to pr…

The ‘best’ micro-occasions in terms of product fit, popularity & brand fit were identified for a US-based food …

Based on unbiased conversations sourced from social media, LatentView Analytics’s Natural Language Processing (NLP) platform he…

Relevant social conversations were mined for a leading US-based bakery chain, which reduced time to market by 2x, identified em…

A social insights platform to mine the rich data of the target demographic available in social media was built for a leading US…

Social analysis, including comprehensive text mining (NLP), was done for a leading snack foods and beverage manufacturer. Based…

Social media conversations were mined to identify emerging flavors and the underlying emotional and functional drivers associat…

A leading global food chain saw a 3% lift in marketing campaigns’ effectiveness due to specific brand management initiati…

A global technology devices and software firm saw an increase of 4% in purchase conversions after promotion campaign reorientat…