Senior Analyst

Job Overview

3 years
INDIA - Chennai or Bangalore
UG
About LatentView:

 LatentView Analytics is a leading global analytics and decision sciences provider, delivering
solutions that help companies drive digital transformation and use data to gain a
competitive advantage. With analytics solutions that provide 360-degree view
 of the digital consumer, fuel machine learning capabilities and support artificial intelligence
initiatives., LatentView Analytics enables leading global brands to predict new revenue
streams, anticipate product trends and popularity, improve customer retention rates,
optimize investment decisions, and turn unstructured data into a valuable business asset.
 We specialize in Predictive Modelling, Marketing Analytics, Big Data Analytics, Advanced
Analytics, Web Analytics, Data Science, Data Engineering, Artificial Intelligence and Machine
Learning Applications.
 LatentView Analytics is a trusted partner to enterprises worldwide, including more than two
dozen Fortune 500 companies in the retail, CPG, financial, technology and healthcare
sectors.

Role: Marketing Analyst
Location: Chennai / Bangalore

Roles and Responsibility

  •  Good knowledge of Marketing analytics (Campaign Performance, scoring models, targeting, measurement, ROI analysis, channel analysis, segmentation etc) 
  • Knowledge of SQL + Tableau also preferred.
  • Should be able to lead the team & client/onsite conversations independently
  •  Experience working with Salesforce,Eloqua & integration of 3rd party data sources preferred

  •  Good knowledge of Marketing analytics (Campaign Performance, scoring models, targeting, measurement, ROI analysis, channel analysis, segmentation etc) 
  • Knowledge of SQL + Tableau also preferred.
  • Should be able to lead the team & client/onsite conversations independently
  •  Experience working with Salesforce,Eloqua & integration of 3rd party data sources preferred